U.S. : India:

Market Insight Solutions

Enquire Now

Global Hair Color Market Size, Insights, Drivers, Opportunities, By Product (Temporary, Semi Temporary, Permanent), By Application (Home Use, Commercial Use, Food Industry, Automotive, Others), By Region Growth, Trends And Forecast From 2019 To 2027

Global Hair Color Market Size, Insights, Drivers, Opportunities, By Product (Temporary, Semi Temporary, Permanent), By Application (Home Use, Commercial Use, Food Industry, Automotive, Others), By Region Growth, Trends And Forecast From 2019 To 2027

Historic years: 2015 to 2017              Base Year: 2018                       Forecast Years: 2019 to 2027

Number of pages: 100                       Category: Consumer Good             Report Id: MISCG5001


Market Insights
The global hair color market was valued at USD 22.78 billion in 2018 and is estimated to reach a value of USD 42.04 billion in 2027. The market is analyzed to rise at a CAGR of 7.05% over the forecast period of 2019 to 2027. Increasing global geriatric population and the trend of fashionable lifestyle is driving the market growth. Companies are increasing their product line to increase their customer base.

Global hair color market size by region, 2018 (USD Billion)

Global Hair Color Market Size, Insights, Drivers, Opportunities, By Product (Temporary, Semi Temporary, Permanent), By Application (Home Use, Commercial Use, Food Industry, Automotive, Others), By Region Growth, Trends And Forecast From 2019 To 2027Primary and secondary Market research has identified Henkel AG & Co. KGaA, L'Oréal, Kao Corporation, Avon Products Inc. Coty Inc. as the top players in the hair color market. These few organizations are culpable for more than 49% of the revenue of this sector. When we talk about the analysis of this segment, factors like company revenue, consumer trend towards selecting a particular brand and penetration of hair color companies are considered. L'Oréal holds the top place in this sector with a share of 13.50% alone. Their major tactics include growing distribution networks, rigorous marketing through celebrity endorsements, and major participation in sponsorships for events at national and international level. For instance, every year the company introduces new brands and products at the Cannes Film Festivals. Additionally, the company focuses on launching several hues meeting the diverse needs of its customer base around the globe. The humongous population between the ages of 18 to 24, it is the price which takes precedence over the style factor. This generation is a fashion-conscious group and they indulge in frequent hair color changes. Thus, newer fashion trends with more vibrant colors are ruling the industry.

Product Insights

Permanent hair color segment is estimated to be the largest and fastest growing market. In 2018, the permanent market was estimated to be USD 16.79 billion and expected to reach USD 31.44 billion in 2027 with a CAGR of 7.21% over the period of 2019 to 2027. Permanent hair color is generally doesn’t fade till 20th wash. It has also been observed that the millennials are adopting trendy fashion which includes hair coloring for more appealing looks. Springing urbanization and the rise of youth in emerging economies with a continuously evolving lifestyle is driving the hair color market.

Application Insights

Commercial hair color is estimated to be the largest segment and expected to grow at a CAGR of 7.19% over the forecasted period of 2019 to 2027. It has been observed that consumers are more interested in coloring their hair in salons or parlors rather than home. Leading companies are providing salon services too. For instance, L'Oréal has their salon franchise in over 100 countries. It helps them to increase their brand visibility with more commercial product sales.

Global hair color market value share by application, 2027 (%) Global Hair Color Market Size, Insights, Drivers, Opportunities, By Product (Temporary, Semi Temporary, Permanent), By Application (Home Use, Commercial Use, Food Industry, Automotive, Others), By Region Growth, Trends And Forecast From 2019 To 2027

Regional Insights
As of 2018, North America was the largest hair color market, accounted for 31.3% of the global market share. The inclination of the North American population towards hair styling and other products like hair texturizing products have led to their rise in the hair color segment tremendously. It has been observed that U.S. consumers are shifting their preference from chemical hair colors to ammonia free hair colors to decrease the hair damage issues. Many startups are entering in the market with distractive marketing strategies. For instance, a U.S. based startup namely MADISON REED, INC. provides e salon services, where they sent a colorist to your home with the product. Asia Pacific is the fastest growing hair color market with a growth rate of 8.14% over the forecast period of 2019 to 2027. The afresh gained popularity of hair colorants among the younger crowd is sure to catch momentum in the earlier mentioned region.
Research Methodology
The following report consists of market analysis including both primary and secondary research. Primary research comprises the interaction between manufacturers, industry experts and channel partners, while the secondary research presents an analytical interpretation of relevant publications which contains details like proprietary databases, purchased database, company annual reports, and financial reports. For single, team and corporate user license, we will provide 15% free customization of the report. However, alternatively, if you are looking for additional data or insight related to the scope of the report, you may purchase the "Customized Research License". Please put an enquiry for the pricing details.  
Scroll to top